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So far vendbridge_admin1 has created 21 blog entries.

Keynote at X-Days in Interlaken

At the rate markets, technologies and customer expectations change today launching successful innovations becomes both more important and difficult. [...]

What is value?

Innovation is easy, successful innovation is not. Beat Walther explains what value is through a JTBD lens. Understand where [...]

The Innovator’s Solution

In the worldwide bestseller, "The Innovator's Dilemma", Clayton M. Christensen exposed a crushing paradox behind the failure of many [...]

Hidden in Plain Sight

Companies must innovate to grow, but they often forget to look beyond their own brands. Take Sony, for example. [...]


No organization can survive without iconoclasts - innovators who single-handedly upturn conventional wisdom and manage to achieve what so [...]

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