
Exploit opportunities
your competitor
has not seen,
but your customer
already expects.
Most growth strategies look convincing on paper, yet only a few actually have impact in the market. Why? ​​They don’t resonate with the customers.
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At Vendbridge, we turn bold strategies into market traction, by spinning them towards customer problems before your competitor even notices them.
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Our proven Customer-Focused Innovation (CFI) methodology will tell you:
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which unmet needs are opportunities to go after
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which customer segments you should focus on
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what value propositions will resonate
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which new products will drive real impact​
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Don't let your strategy disappear in a folder. Instead, pursue opportunities your competitors haven’t seen yet, but your customers already expect.
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For over 20 years, Vendbridge helped leading companies turn ideas into measurable success. Proven in more than 130 B2B and B2C projects. Delivered results in sales, marketing, and product development.
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Growth isn’t just about outperforming the past. It’s about creating new futures.
The brains behind Vendbridge
Vendbridge consists of two partners Beat Walther and Yann Wermuth. Together they co-created and improved CFI over the past 15 years with a vast client base. ​​
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What's your growth mission?
We are excited to know more about your challenges and your project.




















