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Past Events
Make Jobs-to-be-done actionable: Quantitative Validation
Some of you know: We have launched the project «Home? [...]
How to conduct effective Jobs-to-be-done interviews
Some of you know: We have launched an open [...]
Jobs-to-be-done in times of lockdown – a series of virtual meetups
Our lives have changed overnight. What was important a [...]
Jobs-to-be-done for Startups: Your Product is your Greatest Enemy
Startups love their ideas. With great enthusiasm, they invest in [...]
Quantifying and validating Jobs-to-be-done
Jobs-to-be-done without Value Metrics is not actionable for product development [...]
Jobs-to-be-done: Game changer or buzzword?
Jobs-to-be-done (JTBD) promises groundbreaking innovations and predictable market success. Sometimes [...]