Core Team

Beat Walther

Beat has more than 25 years of experience in business strategy, innovation and marketing & sales.

Yann Wermuth

Yann has more than 8 years of experience working with the CFI Methodology and JTBD.

Stephan Peyer

Cross-industry executive. Proven skills to design innovative solutions for sustainable business growth.

Alice Šáchová

Alice Šáchová-Kleisli has more than 25 years of international experience, including 14 years as a Managing Director and CEO.

Petra England

Petra has more than 25 years of experience in market research, competitive intelligence and project management.

Annika Haefeli

Annika is a Junior Consultant
at Vendbridge since

Arianna Sindreu

Arianna is a Consultant at Vendbridge since 2017.


Vendbridge AG
Dreikönigstrasse 47
8002 Zürich
Phone +41 43 243 67 77

International CFI-Network

Leyhausen International is a global field agency with offices in Germany, UK, the Middle East and Africa. They cooperate with partners in Europe, Southcorea and the US.

Hazel Arnot is an expert in developing and implementing growth strategies with a focus on pharmaceuticals.

Sociotrend is an expert partner in the latest methods of social research.

Alexandria Group is a Brasil-based innovation and branding consultancy.